Gigged.AI is a freelance talent marketplace specialising in the IT and technology sector. We have an opportunity live at the moment with one of our clients for a Comms Automation Delivery Analyst (Inside IR35) If interested then you must submit a proposal through the Gigged.AI website for this gig. You can do so here - https://app.gigged.ai/ Comms Automation Delivery Analyst Inside IR35 Duration - 6 months Overview: As a Comms Automation Delivery Analyst, you’ll work alongside a talented team and engage directly with stakeholders across the business to turn communication needs into impactful campaigns. Using our new technology stack and data-led approach, you’ll help transform how we deliver seamless, automated, multi-channel customer journeys. What You’ll Be Doing - Partnering with teams across the business to define requirements and design data-driven comms solutions - Translating business needs into campaign data selections that power both service and marketing comms - Collaborating with DevOps and Data Enablement teams to ensure timely and accurate campaign delivery - Applying test-and-learn strategies to optimise comms performance over time - Using our journey methodology to design automated, blended customer experiences across service and marketing - Co-creating data briefs and requirements, and delivering multi-channel campaign selections - Supporting the development of best practice approaches to campaign automation using Salesforce Marketing Cloud - Ensuring campaign scheduling and workload is prioritised effectively in partnership with planning colleagues - Creating datasets using SQL from various systems and combining these with CRM data for a holistic customer view - Delivering campaign-ready data outputs within our CRM and data warehouse environments - Monitoring data quality and recommending improvements where needed - Maintaining clear, accurate process documentation to support compliance and delivery standards What We’re Looking For - Hands-on experience in a customer communications or database marketing environment - Proven ability to deliver campaign selections across multiple channels in a fast-paced setting - Experience working in businesses undergoing transformation or change - Skilled at engaging and influencing a range of stakeholders to achieve shared goals Must have experience: - Proficiency in SQL, Big Query, and advanced use of Microsoft Excel or Google Workspace - Strong familiarity with campaign management platforms like Salesforce Marketing Cloud, Unica, or Eloqua - Understanding of customer journey design, testing strategies, and optimisation techniques - Awareness of propensity modelling, segmentation, and performance measurement within campaign tools Bonus: exposure to analytics platforms such as Tableau or similar