Manager, Campaign Insights

Ad Sales Research Manager Position Overview The Manager, Campaign Insights supports the execution and delivery of cross-platform campaign measurement and performance analysis across linear, digital, and social channels. This role partners with internal stakeholders, agencies, and clients to evaluate advertising effectiveness across the marketing funnel, delivering actionable insights that drive business outcomes. Key Responsibilities • Analyze campaign performance data across linear, digital, and social platforms to evaluate full-funnel effectiveness (awareness, consideration, traffic, sales impact) • Extract, clean, and interpret data from research tools, vendor dashboards, and datasets • Develop client-ready presentations summarizing insights, performance metrics, and strategic recommendations • Collaborate with internal teams, agencies, and external research vendors to execute measurement initiatives and ensure timely delivery of results • Monitor campaign KPIs and identify optimization opportunities and best practices • Support campaign measurement across tentpole events (e.g., sports programming, live events, major broadcasts) • Manage project timelines, ensuring deadlines and milestones are met • Assist in onboarding, training, and mentoring junior analysts • Contribute to broader sales and measurement initiatives and cross-functional projects • Partner with Insights & Measurement teams to address ad hoc analysis and reporting requests Qualifications • Bachelor's degree (B.A. or B.S.) in Marketing, Communications, Psychology, Media, Mathematics, Statistics, Marketing Analytics, or related field • 3+ years of experience in media research, campaign measurement, or data analytics within: • Broadcast or cable network • Digital media/entertainment company • Advertising agency • Media research or analytics firm • Experience with syndicated and custom brand measurement/attribution vendors (e.g., Kantar, Dynata, EDO, Marketcast, LiveRamp, Data Plus Math, iSpot, Circana) • Strong understanding of the digital advertising ecosystem, including data management and tagging • Experience conducting qualitative and quantitative research (survey design, fielding, crosstabs, banner analysis) • Advanced Microsoft Excel skills (pivot tables, formulas, data visualization); proficiency in PowerPoint and Word • Strong data analysis, interpretation, and visualization capabilities Preferred Qualifications • Experience in broadcast, cable, film studios, advertising agencies, or primary research vendors • Familiarity with cross-platform campaign measurement and attribution methodologies • Experience working with large datasets and data processing tools In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Email Your Resume In Word To Bbelardinelli@creativecircle.com Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply. Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : BB14-1989096L194 -- in the email subject line for your application to be considered. Brenna Belardinelli - Recruitment Strategist, Enterprise For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role. This job was first posted by Creative Circle on 06/08/2026 and applications will be accepted on an ongoing basis until the position is filled or closed. Everforth Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results.  Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle. Copyright © 2026 Everforth, Inc. All rights reserved.