Senior Marketing Analyst

Job Details • Lifecycle Marketing Analyst (Contract) • Location: San Jose, CA 95110 (Hybrid) • Duration: 06/01/2026 to 08/31/2026 • Team: Integrated Media Analysis Job Description • We are seeking a Lifecycle Marketing Analyst with deep email analytics experience to support onboarding, engagement, and winback initiatives for a high-visibility marketing analytics team at Adobe. • This role is heavily focused on email performance analysis, experimentation strategy, and incrementality measurement. The ideal candidate is hands-on with SQL and comfortable translating complex marketing data into clear business recommendations that directly influence campaign strategy and customer engagement outcomes. Key Responsibilities • Own email lifecycle performance analysis across onboarding, engagement, retention, and winback programs • Design and analyze A/B tests, holdouts, and incrementality studies to measure causal business impact • Perform hands-on analysis using SQL and Python or R to identify trends, opportunities, and actionable insights • Build and maintain trusted dashboards, reporting views, and standardized metric definitions for lifecycle marketing • Partner closely with email marketers and cross-functional stakeholders to improve campaign effectiveness and drive measurable results • Deliver concise, decision-ready storytelling around campaign performance and customer behavior Required Qualifications • 6+ years of lifecycle marketing analytics experience with a strong focus on email marketing • Strong experience analyzing onboarding, engagement, and winback lifecycle programs • Advanced SQL skills required • Experience with Python or R for analytics and experimentation • Proven expertise with A/B testing, holdout methodology, incrementality analysis, and causal measurement • Experience building dashboards, reporting frameworks, and performance reporting • Strong communication skills with the ability to present insights clearly to marketing stakeholders • Experience partnering directly with lifecycle or CRM marketing teams Preferred Qualifications • Experience with adjacent lifecycle channels including push, SMS, or in-app messaging • Familiarity with marketing automation and lifecycle marketing platforms • Bachelor's or Master's degree in Math, Engineering, Statistics, Analytics, or a related quantitative field Compensation • Pay Rate: $85.00 to $91.55 per hour Requisition ID: 37255623