Data Analyst

Location: Farnborough, GU14 0FB Contract: ongoing – initially 12 months Hays are delighted to be working with our global client, one of the world’s most successful premium manufacturers of cars, motorcycles, and provider of premium services. Our client demonstrates a commitment to innovation, sustainability, and product responsibility all the way from development to production. Their aim is to play a dynamic and innovative role in shaping the face of mobility. Our client highly values each and every person; their passion, commitment, uniqueness and contribution to shaping the future success of their business. About the job: • Support the achievement of key performance indicators (KPIs) such as customer consent, addressability and data capture, loyalty and VOC NPS for the National Sales Company (NSC) in the UK and Ireland through comprehensive analysis, insightful reporting, and strategic project support. • Collaborate with the local Customer Data Delegates (CDDs) to ensure the seamless maintenance and improvement of compliance documentation, fostering a culture of regulatory excellence. • Deliver impactful ad-hoc reports, including targeted marketing audience selection lists, detailed segmentation analyses, customer insight and the development of dynamic data dashboards that empower decision-making. • Support lead management processes involving delivery of leads to retailers, including testing of new lead sources. • Support the Customer Data Manager and Customer Experience Manager with data integration initiatives by providing insights and rigorous testing, facilitating large-scale transformations within the customer IT landscape. • Write and execute precise SQL queries on the customer database platforms to ensure data integrity and campaign effectiveness. • Support the Customer Data Manager and Customer Experience Manager to ensure the accuracy and relevance of data within internal systems, including the timely incorporation of new models and campaigns, and the successful delivery of the VOC programme to support business objectives. • Coordinate the resolution of customer-related data issues for both campaigning and VOC through the IT ticketing system, ensuring prompt and effective solutions. • Engage with AG departments on central projects related to customer data and customer experience, fostering collaboration and alignment across the organisation. • Enhance departmental knowledge management by updating and maintaining Confluence pages and process documentation related to areas of responsibility, ensuring accessibility and clarity for all stakeholders What will you bring to the global premium automotive brand: • Educated to GCSE/A-Level equivalent. • Strong interpersonal skills at all management levels. • Effective organizational and time management skills. • Proactive and able to react quickly. • Able to work autonomously and use own initiative. • Familiar with Purchase Orders, Contracts, and Tenders processes. • Proficient in English; additional language skills (Italian, Spanish, German, or French) are beneficial. How will we support you: The business core values are integral to their corporate culture and guide their actions and decisions. These values include: Openness – Embracing change and new opportunities, learning from mistakes and acting with integrity, Responsibility – Making consistent decisions and committing to them personally, fostering trust and effective teamwork. Appreciation – Reflecting on actions, respecting each other, offering clear feedback and celebrating success Transparency –Acknowledging concerns and identifying inconsistencies constructively Trust – Relying on each other to act swiftly and achieve goals Diversity – Valuing diverse backgrounds and experiences to enhance innovation and competitiveness Compensation We offer a competitive hourly wage plus an annual performance-related bonus. You will receive a generous annual leave up to 35 days which is inclusive of bank holidays. There’s free on-site parking available and you’ll have access to a subsidised restaurant. We offer hybrid working where employees split their time between working remotely (often from home) and working in the office Diversity, Equity and Inclusion Equality, diversity, and inclusion policy is centered around creating a diverse and inclusive work environment that values and respects differences. The company promotes diversity through various initiatives and has integrated diversity, equity, and inclusion into its HR strategy1. Key aspects of policy include: Promoting equal opportunities in recruitment and personnel development Ensuring protection against discrimination and fostering respect in everyday business