Data Strategy Director

Associate Data Strategy Director – 3-Month Contract 📍 London (Hybrid) 💰 Around £400 per day 📄 Inside IR35 🕒 Full-time or flexible part-time considered We’re looking for an Associate Data Strategy Director to join a leading marketing agency on an initial three-month contract. Working across a small portfolio of clients, you’ll help shape CRM and customer data strategies that improve engagement, campaign performance and customer experiences. This is a hands-on role suited to someone who enjoys combining strategic thinking with practical delivery. You’ll work closely with Data Planners, Analysts, client teams and senior stakeholders to turn customer data and analytics into clear, actionable recommendations. The Opportunity You’ll support the development and delivery of data strategy across several client accounts, helping teams make better use of customer data within CRM and marketing programmes. You’ll contribute to areas including segmentation, customer journey planning, campaign measurement and test-and-learn activity. Depending on your experience, there may also be opportunities to mentor junior team members and take the lead on selected projects. What You’ll Be Doing • Develop and evolve CRM and customer data strategies across several clients • Support the planning and delivery of data-led CRM campaigns • Create segmentation approaches, measurement frameworks and testing plans • Use customer and campaign data to identify insights and opportunities • Translate analytics into clear, commercially focused recommendations • Present strategic thinking to clients and internal stakeholders • Work closely with Data Planners, Analysts, CRM teams and other agency specialists • Provide guidance and support to more junior members of the data team What We’re Looking For • Experience in data strategy, CRM planning or customer analytics within a marketing, CRM or data agency • A strong understanding of segmentation, customer journeys, campaign measurement and performance analysis • Experience working on large-scale or high-volume CRM programmes • The ability to turn complex data and analytics into clear recommendations • Strong communication and stakeholder-management skills • Comfortable managing multiple projects or client accounts • Previous mentoring or team leadership experience would be beneficial, b This is an initial three-month contract, based within a London marketing agency. Hybrid working is expected, with approximately two days per week in the London office. The agency is open to both full-time and flexible part-time arrangements. Rate: around £400 per day, inside IR35.