Retail Media Analyst (Contract)

Retail Media Analyst (Contract) Remote (2-3 days a month in the office) London-based £400-450 per day Inside IR35 3-Month Contract This is an exciting opportunity for a Retail Media Analyst to join a well-established retail business on a contract basis. You will play a key role in evaluating retail media performance, improving measurement frameworks, and partnering with stakeholders to maximise the impact of campaign activity across a broad media ecosystem. The Company They are a recognised consumer-facing organisation with a significant retail media presence across both digital and physical channels. The business is investing in its data and analytics capabilities to better understand campaign performance and support commercial decision-making. You will join a collaborative environment where analytics plays a central role in shaping retail media strategy. The Role and Deliverables • Measure and evaluate retail media campaign performance across multiple channels, providing actionable insights to stakeholders. • Advise internal teams on campaign measurement, channel setup, tracking frameworks, and retail media best practice. • Partner with commercial stakeholders to align retail media activity with business objectives and performance targets. • Analyse effectiveness across CRM, point of sale, in-store screens, website activity, and paid social campaigns. • Develop and maintain robust reporting, tracking, and analytical solutions using the existing data environment. • Support customer and digital activity analysis to improve understanding of campaign impact and channel performance. Your Skills & Experience • Strong experience in retail media analytics, with a proven ability to measure and optimise campaign performance. • Advanced SQL skills and the ability to work extensively with large-scale datasets. • Strong hands-on experience with Databricks in a production analytics environment. • Working knowledge of Python and R for analytics and data manipulation. • Experience with Google Analytics and BigQuery, including exposure to data migration or integration projects. • Ability to translate analytical findings into strategic recommendations for both technical and non-technical stakeholders. • Strong stakeholder management skills and experience working closely with commercial teams. How to Apply Register your interest by sending your CV to Ananya Gupta via the Apply Link on this page.