Senior Digital Analytics Consultant - Google Analytics

Job Summary We are seeking an experienced Consultant with a strong background in Google Analytics to join a growing analytics team. The ideal candidate will leverage analytical expertise to deliver actionable insights and support data-driven decision-making. This role requires a strategic mindset with the ability to translate complex data into clear, meaningful recommendations. Responsibilities • Perform in-depth data analysis using Google Analytics to identify trends, patterns, and opportunities for optimization. • Design and maintain reports and dashboards to effectively communicate insights and recommendations to stakeholders. • Collaborate with cross-functional teams to implement data-driven strategies that improve business performance. • Provide guidance and enablement on Google Analytics best practices and tools. • Stay current with industry trends, analytics methodologies, and emerging technologies. Mandatory Skills • Strong expertise in Google Analytics, including setup, configuration, and reporting. • Excellent analytical and problem-solving skills with a focus on data interpretation. • Strong verbal and written communication skills with the ability to explain complex data clearly. • Experience working in consulting or stakeholder-facing environments. Preferred Skills • Experience with additional analytics tools such as Google Tag Manager or Adobe Analytics. • Understanding of digital marketing strategies and performance metrics. • Working knowledge of SQL or other data querying languages. Qualifications • Bachelor’s degree in Marketing, Business, Data Science, or a related field. • 7–10 years of relevant experience in analytics or consulting roles. • Google Analytics certification is a plus.