Senior Manager Commercial Analytics

A top client in media industry is seeking a Senior Manager, Commercial Analytics to join our dynamic team on a long term contract basis. This is an individual contributor opportunity. This position requires an onsite presence 3 days per week in New York City. Responsibilities: • Lead and manage advanced analytics projects from concept to execution, delivering innovative solutions that drive business growth and operational efficiency • Drive advanced analytics initiatives that accelerate subscriber and revenue growth • Partner with marketing and cross-functional teams to design and evaluate A/B and multivariate experiments, providing robust statistical analysis and insights • Oversee high-impact projects involving experimental design, predictive modeling, and machine learning solutions • Guide the development and implementation of best-in-class machine learning and statistical models to support key business initiatives • Translate complex quantitative analyses into clear, actionable insights through compelling data storytelling and visualization • Collaborate with data scientists, big data engineers, and business stakeholders • Engage with senior business stakeholders to shape strategy, define success metrics, and influence data-driven decision-making across the organization • Present findings and recommendations to executive leadership, articulating the business impact of analytical initiatives • Foster strong partnerships with data science, engineering, and business teams to advance analytics maturity and innovation Qualifications: • 5+ years of progressive experience in Data Analytics, Experimental Design, and Statistical Modeling • Bachelor's or Master's degree in Data Science, Computer Science, Statistics, Operations Research, Engineering, Mathematics, Economics, or a related quantitative discipline • Advanced proficiency in SQL and Python • Experience with Tableau, Databricks, AWS Redshift, and other data visualization and big data platforms • Experience with modern ML techniques: Causal ML (Meta Learners, forecasting), Neural networks, transformers, Sequential modeling (e.g., LSTM, transformers), Recommendation engines, advanced models beyond basic propensity scoring • Demonstrated expertise in statistical testing, randomized experiments, and predictive modeling algorithms • Proven ability to manage complex projects, lead cross-functional teams, and deliver high-quality results under tight deadlines • Strong communication, presentation, and storytelling skills • Excellent organizational, time management, and prioritization skills in a fast-paced, dynamic environment • Strong commitment to collaboration, internal client service, and continuous improvement