Sr. Data Analyst (AI-Enabled)

Join our team as a Senior Data Analyst, focusing on AI-enhanced analytics to drive strategic decision-making and improve client outcomes. Your expertise will be pivotal in integrating cutting-edge technology with actionable insights. Responsibilities • Conduct comprehensive audits to ensure proper configuration of digital analytics, tagging, and data pipelines. • Design and implement measurement frameworks that align with business goals and strategies. • Provide strategic advice on event-driven analytics across various platforms including web and mobile. • Create intuitive dashboards and reports using a range of BI and visualization tools. • Facilitate stakeholder conversations to translate business objectives into measurable insights. • Develop and recommend data-driven strategies like A/B testing to optimize client engagement. • Leverage AI tools to enhance analytics workflows and generate actionable insights. • Advise clients on best practices in data collection, ensuring compliance with privacy standards. • Mentor junior analysts and contribute to the team’s growth and thought leadership initiatives. Skills • 6+ years of experience in digital or marketing analytics within an agency or consulting environment. • Proficiency with Google Analytics, Google Tag Manager, and other enterprise analytics platforms. • Hands-on experience with AI-assisted analytics and machine learning-supported insights. • Strong skills in SQL and experience with data pipelines and cloud platforms like BigQuery and Databricks. • Ability to manage multiple projects with precision and detail. Preferred Skills • Experience with product analytics tools like Amplitude and Mixpanel. • Knowledge of additional programming languages, including Python and JavaScript, for data analysis and automation. • Experience with consent management platforms and understanding of HIPAA compliance. • Certifications in relevant analytics or data platforms. As a proud proponent of diversity, equity, and inclusion, Horizontal is committed to fostering a workplace that celebrates every individual's unique contributions. We strive for equity in all our processes, creating an environment where everyone feels valued and respected. Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.