Sr. Web Analytics Engineer

Sr. Web Analytics Engineer (Local to NY, NJ, CT) Are you ready to pioneer the next evolution of digital analytics by building an AI-powered insight engine from the ground up? We are seeking a visionary technical leader to architect our modern web analytics ecosystem—spanning a major Shopify platform transition, server-side WebSDK, and GCP infrastructure. Enjoy a casual dress code and a high-energy team environment where you can constantly learn and sharpen your business skills! Responsibilities • Analytics Architecture & Tagging Governance: Own end-to-end architecture across Adobe Analytics, Launch, and WebSDK, defining data layer standards, report suite taxonomies, and server-side tag management using middleware architectures. • Platform & Data Reconciliation: Architect cross-platform parity and variance thresholds across Adobe Analytics, Dynamic Yield, and Content Square to distinguish structural tool differences from true data defects. • Modern Data & BI Strategy: Design GCP data platform pipelines/BigQuery architecture and partner on Tableau dashboard architecture, semantic layers, and governance standards. • Agentic AI & Insights Automation: Architect AI-driven insight generation using Gemini (or equivalent), setting semantic layers, prompt boundaries, and self-improving feedback loops to shift from dashboard reporting to automated insights. • Platform Migration Continuity: Define pre/post-migration KPI validation, risk mitigation, and revenue attribution continuity frameworks for e-commerce cutovers. • Technical Leadership & Execution: Establish technical roadmaps and documentation playbooks while mentoring and reviewing offshore engineering implementations in an async-first operating model. This 12-month contract offers the possibility of extension or conversion to perm. You can work fully remotely, but you must live in NJ, NY, or CT. Visionaire Partners offers all full-time W2 contractors a comprehensive benefits package for the contractor, their spouses/domestic partners, and dependents. Options include 401k with up to 4% match, medical, dental, vision, life insurance, short and long term disability, critical illness, hospital indemnity, accident coverage, and both Medical and Dependent Care FSAs. Required Experience / Skills • 8+ years in web analytics, leading complex tracking setups with Adobe Analytics, Launch, and server-side Web SDK • Strong SQL experience • Experience in a GCP environment (or similar cloud platform) • Experience utilizing Tableau and connecting Paid Ad data from Google, Meta, and SA360 • Experience with website redesigns or platform moves (like Shopify), including data layer design and matching data across tools like Content Square and Dynamic Yield • Experience setting up AI/LLM tools (like Gemini) to automatically analyze data, write prompts, and define metric rules • Strong leadership and communication skills to guide offshore teams, create clear documentation, and work independently without direct supervision • Bachelor's Degree Must be authorized to work in the U.S. without Visa Sponsorships or Transfers • 100% remote