Job Title: Adobe Experience Platform (AEP) Specialist Location: Remote We are seeking a highly skilled Adobe Experience Platform (AEP) Specialist to provide expert-level development support and strategic guidance across our data-driven marketing ecosystem. In this role, you will be responsible for ensuring the successful implementation, performance, and scalability of AEP solutions that power personalized customer experiences. Your Impact: • Serve as the technical expert on Adobe Experience Platform, supporting the development and configuration of data pipelines, schemas, and identity resolution strategies. • Provide hands-on support and architectural guidance for data ingestion, transformation, and activation across AEP components (RTCDP, CJA, AJO, etc.). • Collaborate with cross-functional teams to design and implement personalization strategies using real-time customer profiles and segments. • Ensure platform scalability and performance, optimizing data flows and system configurations to support enterprise-level use cases. • Troubleshoot and resolve technical issues, acting as a key point of contact for platform support and maintenance. • Stay current with Adobe product updates and industry best practices to continuously improve platform usage and efficiency. Your Skills & Experience • Hands-on experience with Adobe Experience Platform, including Real-Time CDP, Adobe Journey Optimizer, and Customer Journey Analytics. • Deep understanding of data architecture, identity graphs, XDM schemas, and segmentation logic within AEP. • Proven experience in data engineering, platform configuration, and integration with external systems and APIs. • Strong knowledge of personalization frameworks, audience activation, and real-time decisioning. • Experience optimizing platform performance and scalability in high-volume environments. • Ability to collaborate with technical and non-technical stakeholders to translate business needs into scalable AEP solutions. • Familiarity with Adobe Launch, Adobe Target, and other Adobe Experience Cloud tools is a plus. Looking for: Real-Time Customer Profile (RTCP): • Identity stitching and profile unification across devices/channels • Identity namespaces and graph relationships Segmentation Service: • Creating and managing rule-based and streaming segments • Understanding audience activation and edge segmentation Data Ingestion & Sources: • Batch ingestion (CSV, JSON, SFTP) • Streaming ingestion (APIs, Adobe Tags, SDKs) • Source connectors (CRM, POS, web, mobile) Experience Data Model (XDM): • Schema creation and governance • Merging datasets using schema relationships • Class and field group customization Data Governance: • Labeling for compliance (e.g., CCPA, GDPR) Applying policies for data usage and access