Adobe MarTech Developer

Position: Adobe MarTech Developer Location: Duluth, GA – Hybrid Work Model Type of Employment: 12+ Months Contract Role Description: The Adobe MarTech Software Developer is responsible for designing, developing, and operationalizing marketing technology solutions that power customer engagement, personalization, and activation across Macy’s digital ecosystem. Primary Skill: • AEP – Core Functional Work (Top Priority): • Ingest customer, behavioral, and transactional data into AEP (batch + streaming) • Build and map XDM schemas, configure identity namespaces, enable datasets for Real‑Time Customer Profile • Create behavioral & lifecycle segments (cart abandonment, lapsed users, high‑value customers, affinity groups) • Implement activation patterns to AJO, Responsys, Google, Meta, etc. • Support real‑time triggers (browse → email, add‑to‑cart → journey, purchase → loyalty update) • Validate activation logs, match rates, and customer behavior flows Backend Engineering: • Build microservices using Java 21, Spring Boot 3.x, REST APIs • Deploy on GCP (GKE, Docker) • Integrate with AEP, AJO, Responsys, CDP platforms Secondary Skills: • Data Engineering: • Build pipelines using BigQuery, Airflow/Cloud Composer, Dataform, Pub/Sub • Support marketing data transformations and aggregations Database: • Design/optimize MongoDB & PostgreSQL schemas for <500ms latency DevOps & Reliability: • CI/CD with GitLab, Jenkins, ArgoCD • Monitoring with Prometheus, Grafana, DynaTrace • Participate in on‑call rotation Roles & Responsibilities: • Adobe Experience Platform (AEP) – Core Responsibilities: • Ingest customer, behavioral, and transactional data into AEP using batch and streaming pipelines • Build and map datasets to XDM schemas, configure identity namespaces, and enable datasets for Real‑Time Customer Profile • Create and manage behavioral and lifecycle segments (cart abandonment, lapsed users, high‑value customers, affinity groups) • Implement activation patterns from AEP to AJO, Responsys, Google, Meta, and other destinations • Support real‑time triggers based on customer behavior (browse, add‑to‑cart, purchase, churn‑risk) • Validate activation logs, match rates, and ensure accurate customer behavior flows • Collaborate with CRM, Loyalty, and Journey Ops teams to design customer‑journey use cases powered by AEP