Preferred Skills and Experience: 4 years experience in digital analytics and data analysis Well versed in SQL and Python to perform statistical analysis Experience with Google Analytics (GA4) and AB testing platforms (Optimizely) Strong experience building reports/ dashboards with PowerBI Experience generating insights based on data driven decisions Nice to Have: Ecommerce experience Day to day: An employer is looking for a Digital Data Analyst hybrid in the Plano, TX area. You will primarily be tasked with supporting the client’s A/B testing program and play a critical role in analyzing AB tests to drive data driven decision making to optimize products and services. You will own analyses and integration projects end to end, including opportunity identification, problem scoping, analysis framing/ execution and dashboard results. You will drive data and technology based decision making in the global, digital footprint. You will support related AB tests and develop/ maintain data extracted from multiple sources and create new data models for analysis. Additional tasks include statistical analysis to evaluate test results/ confidence interval calculations, maintain dashboards to report on the health of the ecommerce experiences and partner with product teams to identify and prioritize opportunities to improve the digital ordering process.