Digital Analytics Consultant - Contract Travel Client London (hybrid) £400-£450 per day - Inside IR35 We’re working with a well-known travel brand currently undergoing an exciting period of transformation in their marketing and analytics function. They’re looking for a Digital Analytics Consultant to unlock value from their marketing data. This role is ideal for someone with a strong marketing analytics background, comfortable working across Adobe Analytics, Salesforce Marketing Cloud Intelligence (formerly Datorama) and Tableau. You will be supporting the marketing and digital analytics teams with: • Supporting with deep dives in Adobe Analytics • Building dashboards in Tableau using Salesforce data • Surfacing insights from existing data sources • Using Marketing Cloud Intelligence to activate marketing data • Exploring multi-touch attribution and supporting early steps in attribution modelling • Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience • Strong experience working with Adobe Analytics • Experience building dashboards with Tableau • Experience with Salesforce Marketing Cloud Intelligence (Datorama) • Familiarity with attribution modelling and marketing performance measurement • Background in app analytics and personalisation is a plus Benefits £400-£450 per day inside IR35, 3-6 month contract, London (hybrid) How to Apply Register your interest by sending your CV to Lloyd Dunstall via the Apply link on this page Digital Analytics / Marketing Analytics / Adobe Analytics / Tableau / Marketing Cloud Intelligence / Datorama / Attribution / Multi-touch Attribution