Digital Marketing Analyst

Title: Digital Marketing Analyst Location: Cupertino, CA Duration: 12 Months (Possible extension) JOb Description: If you’re energized by turning complex marketing data into clear, actionable insight, this role is built for you. We’re looking for a highly detail-oriented Digital Marketing Analyst with a strong foundation in statistics and marketing analytics to uncover meaningful trends, improve campaign performance, and bring clarity to decisions across marketing and product teams. You’ll build and refine analytical models, develop benchmarks across digital channels, and help stakeholders understand what’s working, why it’s working, and what to do next. Required Skills: • Marketing analytics / data analytics experience (1–3 years in marketing analytics, data analytics, data science, or a related field) • Strong understanding of statistical concepts and methods • Ability to build, maintain, and optimize data-driven models (including experimentation frameworks, forecasting algorithms, and machine learning models) • Proven ability to translate analytical outputs into clear reporting and actionable insights for stakeholders • Ability to collaborate and communicate effectively with social, creative, marketing, advertising, and data science teams • Proficiency in Excel/Numbers • Strong understanding of social metrics across platforms including Instagram, TikTok, YouTube, X, and Facebook • Ability to analyze content performance across total, paid, and organic channels • Proficiency with social listening, competitive analysis, and audience/consumer insights tools • Experience creating, maintaining, and automating content taxonomies to support attribution and performance analysis • Ability to apply analytics approaches such as NLP and topic modeling to assess consumer feedback and sentiment (including competitive insights) Nice to Have Skills: • Ability to write and query code in SQL • Proficiency in Python or R for analysis • Familiarity with SEO metrics and performance data • Experience creating and maintaining marketing taxonomies. Preferred Education and Experience: • Bachelor’s degree or equivalent. • 1–3 years of experience in data analytics, marketing analytics, data science, or a related field. The hourly pay rate for this position is $41/hr Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits. Synergis is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. For immediate consideration, please forward your resume to aminj@synergishr.com If you require assistance or an accommodation in the application or employment process, please contact us at aminj@synergishr.com. Synergis is a workforce solutions partner serving thousands of businesses and job seekers nationwide. Our digital world has accelerated the need for businesses to build IT ecosystems that enable growth and innovation along with enhancing the Total Experience (TX). Synergis partners with our clients at the intersection of talent and transformation to scale their balanced teams of tech, digital and creative professionals. Learn more about Synergis at www.synergishr.com.