Marketing Audience Senior Specialist

Are you ready to chart your own career path? With our refreshed strategy, we’re building on our rich heritage and transforming our business to be more scalable and efficient, unlocking the capabilities needed for future success. This includes significantly investing in technology, streamlining the way we work and creating an environment where colleagues feel engaged, empowered and accountable; where they can show up, speak up and perform - because we believe in the difference our work makes. At a glance: Location: Cirencester Office (Flexible on location) Workplace Type: Hybrid Employment Type: 12 month Fixed-Term Contract Seniority: Associate About the role: We’re looking for a talented marketing professional to help shape and deliver an optimised audience engagement strategy at SJP. In this role, you’ll design and implement performance-driven marketing journeys and “next best actions” to effectively target key stakeholders. You’ll be the go-to expert for maintaining and enhancing our marketing capabilities through Salesforce Marketing Cloud, managing customer data segmentation, and delivering accurate, insightful reporting and analytics. Working closely with teams across SJP, as well as with suppliers and stakeholders, you’ll turn briefs into high-impact, performance-led journeys and tools that drive measurable results. What you'll be doing: Build and develop performance driven journeys and regular comms distribution through Salesforce Marketing Cloud Management. Maintain reports and dashboards for a range of stakeholders. Provide input into performance analysis and optimisation recommendations. Manage continuous improvements for various stakeholders and target audiences. Maintain our eComms platform and scheduling of regular communications. Input into the development and maintenance of client and Partner opt-ins/subscriptions. Input into key KPIs and goals for marketing automation strategy. Manage marketing data within Salesforce Marketing Cloud. Ensure data integrity, segmentation, and accurate reporting. Ensure all marketing automation activities comply with industry regulations and best practices, particularly regarding data privacy and security. Essential Marketing experience in a marketing support capacity Experience segmenting data for marketing audiences Experience maintaining eComms and scheduling regular communications, ideally within Salesforce Marketing Cloud experience maintaining reports and dashboards for stakeholders Desirable Salesforce Marketing Cloud, using data extensions and journeys to optimise Marketing Campaigns Financial Services experience What's in it for you? We reward you for the work you do, whether that’s through our discretionary annual bonus scheme that reflects both personal and company performance, competitive annual leave allowance (28 days plus bank holidays, with the option to purchase an additional 5 days), or online rewards platform with a variety of discounts. We also have benefits to support whatever stage of life you are in, including: Competitive parental leave (26 weeks full pay) Private medical insurance (optional taxable benefit) 10% non-contributory pension (increasing with length of service) Reasonable Adjustments We're an equal opportunities employer and want to ensure our recruitment process is accessible and inclusive for all, if you require reasonable adjustment(s) at any stage please let us know by emailing us at careers@sjp.co.uk Research tells us that applicants (especially those from underrepresented groups) can be put off from applying for a role if they do not meet all the criteria or have been on an extended career-break. If you think you would be a good match for this role and can demonstrate some transferable experience please apply, regardless of whether you tick every box. What's next? If you're excited about this role and believe you have the skills and experience we're looking for, we'd love to hear from you! Please submit an application by clicking ‘apply’ below and our team will be in touch. As a business regulated by the FCA we would advise you to familiarise yourself with the conduct regulations and in particular consumer duty obligations prior to an interview with SJP.