Marketing Data Analyst

Our client, a digital marketing agency specializing in the healthcare space, is seeking a fully remote Marketing Data Analyst for a short-term freelance engagement. This role will support campaign performance reporting and strategic optimization during a team members temporary leave. The first week will be focused on onboarding and learning internal processes, followed by two weeks of independent execution of defined tasks and ad hoc requests. The ideal candidate is a strategic thinker with hands-on experience in marketing analytics and a passion for transforming data into actionable insights. You must be comfortable stepping into an existing workflow and maintaining consistency in reporting and analysis during a colleagues absence. This role will be 20-30 hours/week. The position will start on November 11th and go through November 26th. Marketing Data Analyst Responsibilities Report on campaign performance and optimize channels through A/B testing, KPI strategy and tracking, customer segmentation, attribution modeling, and data modeling Validate campaign data accuracy and generate strategic insights and recommendations Create compelling narratives and overviews for internal media and account teams to review and build upon Develop dashboards and resources to uncover opportunities for improvement and guide data-driven decisions Design and conduct A/B tests and provide optimization recommendations Marketing Data Analyst Requirements Bachelors degree in statistics, data analytics, applied mathematics, or marketing Minimum 4 years of agency experience in business intelligence, data analysis, or a similar role Proven ability to turn complex data into strategic recommendations Hands-on experience with analytics tools such as SQL, Python, R, or BigQuery Experience with Improvado or similar ETL/advanced analytics platforms is highly beneficial Expertise in data visualization tools (Looker preferred) and marketing analytics platforms (Google Analytics, Adobe Analytics) Familiarity with MarTech tools including call tracking (Invoca, CallRail), CDPs (Freshpaint, Segment), and CRMs (Salesforce) Communicate clearly with internal teams and able to work independently Experience with CRM integration for downstream ROI analysis Prior experience in healthcare marketing and understanding of healthcare compliance is a plus In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Email Your Resume In Word To Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also: sarah.turner@jobalert.creativecircle.com • Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : SM23-1879802 -- in the email subject line for your application to be considered. • • • Sarah Turner - Senior Recruiter For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 10/08/2025 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle. ,