Marketing Lead

Akkodis is seeking a Marketing Science Lead for a 3-month contract with a client in New York, New York, 10036 Title: Marketing Science Lead Location: New York, New York, 10036/Santa Monica, CA Duration: 3 Months contract with possible extension Pay Rate: $85- $90/hr. (The rate may be negotiable based on experience, education, geographic location, and other factors.) Description • Primarily working with 3P measurement providers and agencies to manage research and measurement studies • Creative/Marketing role (40% onsite preference – NY preferred; Santa Monica and SF acceptable) Key Responsibilities • Set and influence measurement strategy aligned with business priorities and industry best practices • Act as primary consultant and strategic partner for senior executives at top advertisers • Improve performance across brand and direct response outcomes • Drive industry thought leadership (white papers, conferences, external narratives) • Collaborate with Product, Product Marketing, and Sales to influence measurement solutions roadmap • Oversee meta-analyses, benchmarking, and scalable playbooks • Ensure operational excellence in first- and third-party measurement adoption • Support quarterly business reviews with insights, trends, and innovation opportunities Knowledge, Skills & Abilities • Deep expertise in digital advertising and measurement ecosystem • Proven thought leadership (publications, conferences, industry contributions) • Advanced SQL, dashboarding, and data visualization skills • Strong background in statistics, causal inference, and time series modeling • Excellent communication and ability to explain complex analytics to executives • Ability to balance leadership, strategy, and hands-on problem solving Minimum Qualifications • Bachelor’s degree in a quantitative or business field (e.g., Economics, Math, Engineering) • 10+ years of analytics and measurement experience in tech, media, consulting, or research Preferred Qualifications • Advanced degree (MBA, Economics, Engineering, or related) • Leadership experience in top companies (e.g., Meta or similar) • Strong industry presence (publications, conferences, committees) • Experience working with top advertisers across Brand and Direct Response measurement • Strong client relationship and C-level stakeholder management skills • Ability to combine strategic vision with execution at scale Equal Opportunity Employer/Veterans/Disabled Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, an EAP program, commuter benefits, and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable. Disclaimer: These benefit offerings do not apply to client-recruited jobs and jobs that are direct hires to a client. To read our Candidate Privacy Information Statement, which explains how we will use your information, please visit https://www.akkodis.com/en/privacy-policy. The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable: · The California Fair Chance Act · Los Angeles City Fair Chance Ordinance · Los Angeles County Fair Chance Ordinance for Employers · San Francisco Fair Chance Ordinance