Marketing Operations Program Specialist

Marketing Operations Program Specialist Growth Marketing Team This is a 6-month, full-time (40 hours/week), hybrid contract role located in Cupertino, CA or Culver City, CA. Summary We are seeking an experienced Marketing Operations Program Specialist to drive analytics, process improvement, and CRM optimization for a high-performing marketing team. This role focuses on analyzing business processes, identifying areas for improvement, and enabling data-driven decision-making to support marketing communications at scale. Our Ideal Candidate • 3–5 years of experience in analytics, marketing operations, or related roles • Passion for marketing technology and operations with a strong foundation in CRM systems and data analysis • Proficient in Salesforce (or similar CRM platforms), Excel, reporting tools, and data visualization software • Familiar with cross-functional collaboration and matrix organizational structures • Skilled in partnering with multiple teams including marketing, product, and technical stakeholders • Able to work independently and manage multiple projects simultaneously • Flexible and adaptable to changing priorities and timelines • Strong written and verbal communication with exceptional attention to detail • Curious, self-motivated, and eager to learn in a fast-paced, evolving environment • Experience with SaaS or subscription-based services is a plus • Bonus: AI/ML experience for process and platform improvement Job Description In this role, you will analyze marketing operations processes and CRM platform performance to optimize workflows and enable scalable, data-driven marketing campaigns. You’ll partner with cross-functional teams to identify technical issues, recommend solutions, and implement improvements. This includes: • Gathering, cleaning, and analyzing data from multiple sources to identify trends, patterns, and anomalies • Owning analytic program strategy, end-to-end delivery, and communicating results to senior leadership • Developing reports, dashboards, and visualizations to translate insights into actionable recommendations • Documenting incident/issue symptoms, root cause, business impact, and resolutions • Delivering recurring weekly and monthly reports to inform marketing strategy and decision-making You will also maintain internal analytics and reporting tools, supporting the overall success of the marketing operations team. Education And Experience • Bachelor’s degree in Analytics, Marketing, Engineering, or a related field (or equivalent practical experience) • Background in marketing operations, data analytics, or CRM management • Preferred experience in SaaS, subscription-based services, or large-scale digital marketing Additional Requirements • This opportunity is located in Cupertino, CA or Culver City, CA and requires a hybrid onsite schedule • Option to extend the contract • Pay rates: Culver City – $64.06/hr, Cupertino – $71.71/hr • Eligible for PTO, health and dental insurance, and/or 401(k) benefits upon meeting length of service and hours requirements Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.