MarTech Business Analyst – Adobe Analytics & Ad Tech

We’re hiring a Adobe Analytics BA Join Galent and help us deliver high-impact technology solutions that shape the future of digital transformation Role : Adobe Analytics BA - digital marketing ad tech or MarTech Contract Location : Dallas Texas Experience : 10+ years Responsibilities • Experience as a Business Analyst or similar role in digital marketing ad tech or MarTech • Hands-on experience with Adobe Experience Cloud products e.g. Adobe Analytics, Adobe Target, Adobe Campaign, AEP • Strong understanding of customer data platforms (CDPs), identity resolution, and data governance practices • Familiarity with ad tech integrations such as LiveRamp, clean rooms, and data onboarding partners • Skilled at gathering, documenting, and translating business requirements into functional specifications for technical and marketing teams • Ability to complete research and write both functional and technical requirements with clarity and precision • Experience preparing and delivering presentations tailored for an executive audience • Experience analyzing and improving digital customer journeys, personalization use cases, and campaign performance • Strong stakeholder management skills, able to bridge gaps between marketing, data engineering, and product teams • Knowledge of data privacy and compliance requirements (GDPR, CCPA, etc.) as they relate to MarTech and customer data • Collaborative and proactive mindset, able to contribute to both strategic roadmaps and hands-on delivery • Excellent communication skills with the ability to simplify technical concepts for business partners • Analytical thinker who can identify gaps, propose solutions, and drive adoption of MarTech capabilities Why Galent Galent is a digital engineering firm that brings AI-driven innovation to enterprise IT. We’re proud of our diverse and inclusive team culture where bold ideas drive transformation. Ready to Apply? Send your resume to ranjithkumar.b@galent.com