Merchandise Strategy Specialist – E-commerce Campaigns

This is a remote position. Manning Global, a premier global staffing and managed services provider specialising in worldwide leading sectors such as Social Media, E-Commerce, ICT, Engineering, AI, Automotive and Energy is recruiting for a Merchandise Strategy Specialist – E-commerce Campaigns on behalf of one of their blue chip international clients to join their organisation in the UK. Job Title: Merchandise Strategy Specialist – E-commerce Campaigns Employment: Fixed Term Contract Start Date: ASAP Country: London, UK (fully remote but occasional travel) Contact: Stephen Price | +49 (0) 89 23 88 98 33 Job Description: • We are looking for a Merchandise Strategy Specialist to support the development and execution of merchandise selection strategies and promotional subsidy plans for UK e-commerce campaigns. • This role will focus on driving key business metrics including GMV growth, operational efficiency, merchant participation, conversion performance, and user growth. You will work closely with cross-functional teams to align campaign strategies with market trends, consumer demand, and wider platform business objectives. Key Responsibilities: • Develop and optimise end-to-end merchandise strategies for UK e-commerce campaigns, including seasonal promotions and major sales events, by analysing industry trends, competitor activity, and user insights. • Support initiatives that directly drive GMV, conversion rates, average order value, and overall campaign performance. • Design merchant incentive mechanisms using platform resources such as traffic support, subsidies, and data tools to attract high-quality merchants and competitively priced products. • Collaborate with Account Management and Business Development teams to expand merchant coverage and improve merchant recruitment efficiency. • Create targeted subsidy strategies for campaigns and conduct A/B testing to optimise subsidy ROI, supporting user acquisition and repeat purchase growth. • Coordinate with Product, Data Analytics, Engineering, and Operations teams to consolidate product feature requirements and support the development of data infrastructure. • Use data-driven insights to adjust campaign strategies, improve performance, and align key stakeholders. Experience/Qualifications: • At least 1 year of relevant experience in e-commerce, retail, brand management, consulting, business strategy, operations, or a related field. • Bachelor’s degree or above, ideally in Marketing, Business Administration, Data Analytics, Statistics, Economics, or a related discipline. • Strong analytical and problem-solving skills, with the ability to translate data into clear, actionable business insights. • Proficiency in Excel is required; SQL and data visualisation tools would be highly beneficial. • Strong cross-functional communication and stakeholder management skills. • Ability to work effectively with Business Development, Product, Data, Engineering, and Operations teams. • Self-motivated, adaptable, and comfortable working in a fast-paced, dynamic e-commerce environment.