Senior Manager, Marketing Analytics - Social, Streaming

Our Entertainment/Streaming client is seeking a Senior Manager, Marketing Analytics to join their team for the next 3+ months, 40 hours/week. This role is onsite 5 days a week in Burbank, CA. Role Summary Reporting to the Executive Director of Global Marketing & Social Analytics, the Senior Manager of Marketing Analytics plays a critical role in driving strategic, data-informed decision-making across U.S. and global theatrical marketing teams. This leader is responsible for delivering advanced analysis, experimentation, and actionable insights that shape campaign strategy, creative execution, and media planning across key markets. The role partners closely with cross-functional stakeholders to elevate data literacy and foster a culture of insight-led decision-making throughout the organization. Top Must-Have Skills Advanced expertise in marketing analytics, campaign effectiveness measurement, and performance optimization across paid and organic channels Proven ability to lead and execute analytics and insight initiatives across U.S. and global markets Strong quantitative analysis skills with the ability to identify key business questions and translate data into clear, actionable recommendations Deep knowledge of the TV, streaming, and social media landscape, including audience behavior and engagement metrics Exceptional communication and storytelling skills, with the ability to synthesize complex analyses for non-technical audiences Additional Qualifications Bachelor's degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field 6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking), including at least 2 years within a major studio, streaming platform, or theatrical marketing agency Experience leading market research or consumer insights initiatives, particularly within the theatrical or entertainment space Hands-on experience with audience intelligence and social listening platforms such as Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, or Sprinklr Advanced proficiency in data visualization tools including Tableau, Looker, Google Data Studio, or Power BI Strong project management skills with experience overseeing vendors, timelines, and insight delivery Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment Responsibilities Lead the development and delivery of high-impact insights that inform strategic prioritization, optimization, and performance evaluation of global marketing campaigns across paid and organic channels Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify shifts in moviegoing behavior, consumer patterns, and emerging technologies Synthesize audience insights, campaign performance data, and regional box office trends into clear recommendations that guide marketing and content strategy Partner closely with creative marketing teams to provide media rotation and optimization recommendations based on campaign performance data Conduct competitive and industry analyses to surface trends and support actionable strategic and tactical decisions Lead high-priority, ad-hoc analyses and research initiatives to inform near-term decisions and long-term theatrical planning Serve as a thought partner to internal stakeholders, elevating data fluency and reinforcing an insight-driven approach to decision-making In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Email Your Resume In Word To Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also: meggan.sharma@jobalert.creativecircle.com • Please do NOT change the email subject line in any way. You must keep the JobID: : MS14-1975443 -- in the email subject line for your application to be considered. • • • Meggan Sharma - Recruiter, National Delivery For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 01/21/2026 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law.Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. 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