Maven Companies Inc.
Web Analytics Lead (ONLY W2)
⭐ - Featured Role | Apply direct with Data Freelance Hub
This role is for a Web Analytics Lead (ONLY W2) with a contract length of "unknown" and a pay rate of "unknown". Requires 5+ years in e-commerce, proficiency in GA4 or Adobe Analytics, SQL skills, and strong communication abilities.
🌎 - Country
United States
💱 - Currency
$ USD
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💰 - Day rate
Unknown
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🗓️ - Date
April 24, 2026
🕒 - Duration
Unknown
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🏝️ - Location
Unknown
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📄 - Contract
W2 Contractor
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🔒 - Security
Unknown
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📍 - Location detailed
Brooklyn, NY
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🧠 - Skills detailed
#Visualization #BI (Business Intelligence) #Stories #Data Quality #A/B Testing #GA4 (Google Analytics 4) #SQL (Structured Query Language) #Strategy #Google Analytics
Role description
• Own web analytics strategy and measurement frameworks across digital properties
• Design, maintain, and evolve tagging and data collection architecture (GA4, Adobe Analytics, or similar)
• Build dashboards and reports that translate raw data into clear business recommendations
• Partner with Product, UX, Marketing, and Engineering to define tracking requirements and success metrics
• Lead A/B testing and conversion analysis initiatives to improve site performance
• Identify data quality issues and drive resolution with technical and non-technical stakeholders
Must Have -
• 5+ years of web analytics experience in an e-commerce or digital product environment
• Proficiency with analytics platforms (Google Analytics, Adobe Analytics) and tag management systems (GTM)
• Hands-on SQL skills and experience with BI tools for visualization
• Strong understanding of digital marketing funnels, SEO, and paid media attribution
• Excellent communication skills with the ability to tell data-driven stories to non-technical audiences
• Own web analytics strategy and measurement frameworks across digital properties
• Design, maintain, and evolve tagging and data collection architecture (GA4, Adobe Analytics, or similar)
• Build dashboards and reports that translate raw data into clear business recommendations
• Partner with Product, UX, Marketing, and Engineering to define tracking requirements and success metrics
• Lead A/B testing and conversion analysis initiatives to improve site performance
• Identify data quality issues and drive resolution with technical and non-technical stakeholders
Must Have -
• 5+ years of web analytics experience in an e-commerce or digital product environment
• Proficiency with analytics platforms (Google Analytics, Adobe Analytics) and tag management systems (GTM)
• Hands-on SQL skills and experience with BI tools for visualization
• Strong understanding of digital marketing funnels, SEO, and paid media attribution
• Excellent communication skills with the ability to tell data-driven stories to non-technical audiences
