Braze CRM Technology Manager

CRM Technology Manager (Braze Specialist) • 4-Month Contract • Hybrid with 2 days per week onsite (London Office) • £400 Per Day (Inside IR35) A leading financial services organisation is seeking an experienced CRM Technology Manager with deep expertise in Braze. This role is critical to a high-profile global CRM migration programme, requiring someone who has successfully led a migration to Braze, can act as the technical subject matter expert, and is confident driving QA and testing processes to ensure flawless delivery. Key Responsibilities • Lead the migration of markets from a legacy CEP to Braze, ensuring stability, consistency, and minimal disruption. • Act as the primary Braze expert, providing hands-on technical leadership across configuration, integrations, and feature deployment. • Conduct rigorous UAT and QA testing for migrated data and campaigns, ensuring compliance, deliverability, and performance. • Partner with CRM, Data, and Engineering teams to validate SDK integrations and align data schemas. • Own and refine the migration playbook, sharing best practices across global teams. • Explore, test, and roll out new Braze features (e.g. Content Cards, In-App Messaging, Personalised Paths, AI Catalyst). • Build and maintain high-quality, scalable templates in Braze (HTML, CSS, Liquid). • Support the delivery of a new global contact strategy leveraging Braze's advanced functionality. • Ensure data pipelines and integrations remain stable, compliant, and fit for purpose. Skills & Experience Required • Extensive, hands-on experience with Braze (non-negotiable). • Proven track record of leading a CRM migration into Braze. • Strong technical expertise across SQL, APIs, SDKs, data modelling, and ETLs. • Demonstrated ability to conduct QA and UAT with precision and attention to detail. • Ability to build and maintain CRM templates (HTML, CSS, Liquid). • Experience with warehouse-driven CRM (e.g. Databricks, Hightouch). • End-to-end ownership of CRM campaign delivery.