Growth & Marketing Specialist – Contract Role

Company: Alberon - bespoke software & web application development for businesses Location: Hybrid (Warwick) - mix of remote work and onsite/client meetings as required Employment type: Contract Rate: Competitive day rate (dependent on experience) About the role We are looking for a client-facing Growth & Marketing Specialist to join on a contract basis and help our clients scale. You’ll design and deliver growth strategies (digital and non-digital), lead marketing campaigns, and work closely with our product and development teams to turn ideas into measurable business outcomes. This is a hands-on role focused on growth- strategy, execution, measurement and client delivery. Key responsibilities Work directly with clients to develop business growth plans and marketing strategies tailored to their goals. Create and execute digital marketing programs (SEO, PPC, social, email, content, CRO). Design non-digital growth initiatives (partnerships, events, PR, sales enablement) where appropriate. Translate strategy into clear deliverables: roadmaps, campaign briefs, KPI dashboards, experiment plans. Coordinate with Alberon’s development/product teams to align marketing with product features and technical capabilities. Set, track and report on KPIs and ROI; use data to iterate campaigns and growth experiments. Train/mentor client teams and provide clear handovers for ongoing activity. Manage budgets, timelines and stakeholder communications for client engagements. What we’re looking for (must-haves) Proven experience (typically 3+ years) in growth marketing, growth consulting, or senior marketing roles- agency/consultancy experience is a strong plus. Track record delivering measurable growth for B2B clients (ideally SaaS / tech / software). Hands-on experience across digital channels: SEO, paid search/social, email, content and CRO. Strong analytics skills- ability to set up and interpret dashboards, run A/B tests and measure impact. Excellent client-facing and communication skills; comfortable presenting strategy to senior stakeholders. Comfortable working on contract, prioritising multiple clients/projects and delivering clear outcomes. Nice-to-haves Experience working alongside software/web development teams or with product-led businesses. Familiarity with CRM/marketing automation tools (HubSpot, Salesforce, Mailchimp, etc.). Experience with GA4, attribution models, and advanced reporting tools. Background in B2B demand-gen and sales enablement. Basic understanding of web technologies/APIs to translate technical features into marketing value. Job Type: Fixed term contract Pay: £24,420.00-£95,842.60 per year Benefits: Company events Work from home Experience: growth & marketing strategy: 1 year (preferred) Work authorisation: United Kingdom (required) Work Location: Hybrid remote in Coventry