Marketing Analyst [78564]

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re hiring a Marketing Analyst to join an innovative healthcare retail team in a hybrid role across multiple locations, including Plantation, FL, Bellevue, WA, Boston, MA, and Minneapolis, MN. This is a unique opportunity to work on high-impact marketing initiatives for a nationally recognized brand in a fast-paced, collaborative environment. If you’re passionate about data, analytics, and driving strategic decisions in the digital marketing space, this could be the perfect fit. Key Responsibilities: • Collaborate with marketing science and finance teams to create and assess customer forecasts, focusing on acquisition, churn, and reactivation. • Generate regular performance reports to keep stakeholders informed and aligned. • Analyze marketing campaign performance, providing actionable insights based on key metrics and KPIs. • Evaluate the effectiveness of marketing channels, particularly Email and Direct Mail, to guide strategy optimization. • Summarize marketing performance and customer forecasts for leadership, including biannual executive review reports. • Lead discussions on data inconsistencies to ensure accuracy and team alignment. • Develop Tableau dashboard strategies in partnership with the marketing science team. • Assess marketing impact on business performance, especially within the pharmacy division. • Conduct marketing audits to uncover trends and identify improvement opportunities. • Design and execute structured marketing tests in collaboration with media planning and marketing science teams. Qualifications: • Bachelor’s degree in statistics, economics, mathematics, marketing, or a related field. • 2–4 years of experience in digital marketing analytics or e-commerce analytics. • Proficiency in SQL, Tableau, and working with large datasets. • Deep understanding of the digital marketing ecosystem, including channel interplay and incrementality. • Proven ability to deliver strategic insights through data-driven reporting. • Strong project management skills with the ability to navigate a fast-paced, cross-functional environment. • Team-oriented with a proactive mindset and a focus on continuous improvement. Join our client’s team and make a measurable impact on one of the nation’s most trusted healthcare retail brands. If you meet the qualifications and are ready to take your marketing analytics career to the next level, we encourage you to apply today!