Part-time Consumer Insights and Analytics Contractor

Macmillan's Consumer Insights, Marketing & Analytics (CIMA) department is seeking a proactive, data-driven, and detail-oriented part-time Consumer Insights and Analytics Contractor. We are looking for support to improve how data is collected and utilized. The Contractor will collaborate with the Direct-to-Consumer Marketing & Ecommerce Strategy and Author, Brand, & Backlist Marketing Strategy divisions of CIMA, as well as the Sales and Platform Development teams, to deliver insightful, impactful data reporting on crucial KPIs and revenue streams across the industry. Responsibilities: Collect and analyze data to assess our performance in direct-to-consumer initiatives (TikTok Shop, Shopify), the library space, and more Collaborate with the Direct-to-Consumer Marketing & Ecommerce Strategy and Author, Brand, & Backlist Marketing Strategy divisions of CIMA – and with the Sales and Platform Development teams – to effectively respond to data needs across the company Track key performance indicators of digital promotions, translating trends into actionable insights and strategies Support the troubleshooting and refreshing of multiple databases and dashboards to maintain consistent reporting Qualifications/Skills: Strong analytical skills and experience working with large datasets Intermediate knowledge of Excel and Power BI Python and/or Stata skills a plus Ability to work independently and proactively Strong written and verbal communication skills Passion for books and curiosity about emerging trends within the publishing industry Compensation: up to $30 per hour depending on experience. Part-time schedule: initially approximately 10 hours per week. Macmillan Publishers is the U.S. trade company that is part of the Holtzbrinck Publishing Group, a large family-owned group of media companies headquartered in Stuttgart, Germany. Holtzbrinck Publishing Group's publishing companies include prominent imprints around the world that publish a broad range of award-winning books for children and adults in all categories and formats. U.S. publishers include Celadon Books, Farrar, Straus and Giroux, Flatiron Books, Henry Holt & Company, Macmillan Audio, Macmillan Children’s Publishing Group, The St. Martin's Publishing Group, and Tor Publishing Group. In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group publish under the Pan Macmillan name. The German publishing company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur. Macmillan is proud to be an equal opportunity employer consistently striving to foster a culture where everyone belongs. We welcome applicants of all backgrounds and identities. Qualified applicants are evaluated without regard to race, color, religion, age, ethnicity, national origin, sex, sexual orientation, gender identity or expression, disability status, physical ability, neurodiversity, genetic information, protected veteran status, family and economic status and background or any other characteristic protected by federal, state, or local law. We prohibit discrimination of any kind and will provide reasonable accommodations to qualified individuals with disabilities in accordance with applicable law.