Senior Paid Media Analyst

We are a 100% woman-owned independent boutique media agency that provides strategy, marketing, and media buying services with state-of-the-art AdTech, MarTech, and consumer data. We cater to both profit and non-profit organizations, accommodating varying budgets to deliver positive returns, ensuring even smaller organizations can access sophisticated advertising tools. We specialize in ticket sales across all forms of arts and entertainment. Our proprietary AudienceXLerator™ program combines media buying technology with personalized creative and high propensity data to efficiently market an entire calendar of events for any venue type. About the Role We’re looking for a hands-on paid media analytics professional to support reporting accuracy, dashboards, and performance analysis across all paid media channels. This role is about execution—making sure data is flowing correctly, dashboards reflect real platform performance, and client reporting is accurate and consistent. You’ll work alongside media teams, operations, and other analytics team members to help ensure our analytics infrastructure does what it’s supposed to do. This is a hands-on individual contributor role for someone who likes getting into the data, validating numbers, and making sure reporting holds up under scrutiny. What You’ll Do Support accuracy of media spend and performance reporting across platforms including Google Ads, GA4, Meta, The Trade Desk, and other paid channels Validate data and troubleshoot issues to ensure that what clients see matches what platforms report Query and validate data using SQL; work with BigQuery alongside technical team members Build, maintain, and update dashboards in Looker, coordinating with contractors who also build dashboards Help ensure all dashboards launch on time and accurately for campaigns Identify and flag discrepancies related to attribution, tracking logic, currency, time zones, and API latency Work to help monitor data pipelines and integrations Assist in producing clear, client-facing performance reports that explain results and trends Translate data into insights and recommendations for media and account teams Contribute to documentation, QA standards, and reporting best practices Use modern tools (including AI tools like Gemini or Claude) to improve analysis, QA, and efficiency What We’re Looking For 3+ years of hands-on performance media analytics experience (agency or in-house) Strong understanding of paid media platforms and performance metrics Proficiency in the reporting across 2–3 core ad platforms (e.g., Google Ads, Meta, The Trade Desk); willingness to learn others Experience with dashboard tools such as Looker or Datorama (creation or management) SQL experience required; BigQuery experience a plus Comfortable diagnosing data issues and working through discrepancies Experience collaborating with technical partners or data engineers Detail-oriented, organized, and comfortable contributing to shared outcomes Intellectual curiosity and eagerness to keep up with the fast-changing world of analytics and AI Note: This is not a campaign management role. We are not looking for a media buyer or campaign manager. It’s a hands-on analytics and reporting role for someone who wants to work on pixels, dashboards, data accuracy, and performance reporting. Only candidates with previous experience analyzing paid media and building out dashboards will be considered. What We Offer 100% remote work environment Health, dental, and vision insurance 401(k) retirement plan Salary commensurate with experience A collaborative team that values competence over posturing High trust and low bureaucracy The opportunity to grow as the analytics function scales with the agency Job Types: Full-time, Contract Pay: $65,000.00 - $75,000.00 per year Benefits: 401(k) Dental insurance Employee assistance program Health insurance Life insurance Paid time off Retirement plan Unlimited paid time off Vision insurance Application Question(s): have you performed this role before at an ad agency? Experience: paid media analytics: 3 years (Preferred) Work Location: Remote