Sr. Marketing Analyst-Insights & Analytics

Title: Marketing Analyst III Location: San Francisco, CA 94158 Duration: 7 Months Pay Rate : $75-$80/hr #168604 Top 3 Responsibilities Performance Optimization & Strategy: Mining user-level data to understand behavior and leveraging those insights to propose new marketing strategies and ROI-driven decisions. Measurement & Experimentation: Defining key metrics for initiatives, implementing statistical tests (A/B or multivariate), and calibrating how marketing performance is tracked across the business. Cross-Functional Reporting: Developing automated dashboards and presenting complex data findings to senior management and stakeholders across Marketing & Sales Mandatory Requirements Salesforce Proficiency: Demonstrated experience using Salesforce Data Visualization: Mastery of Tableau (or similar tools) to create performance dashboards and visualize user behavior relative to KPIs. Statistical Expertise: Proven ability to implement and analyze statistical tests to measure marketing impact on business metrics. Desired Skills Predictive Modelling: Experience or passion for building models that forecast growth and future user trends. Strategic Advisory: The ability to not just "pull data," but to help leadership define the questions that should be asked in the first place. Full-Funnel Marketing Knowledge: Familiarity with the unique data perspectives of acquisition, retention, and brand marketing across both online and offline channels About Us: Founded in 2009, IntelliPro is a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. We continue leading global talent solutions with a dynamic presence in over 160 countries, including the USA, China, Canada, Singapore, Japan, Philippines, UK, India, Netherlands, and the EU. IntelliPro, a global leader connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/. Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.