Marketing Data Analytics & Insights Manager - Entertainment

Marketing Data Analytics & Insights Manager Position Overview Our client, a global technology consulting and digital solutions company, is seeking a highly analytical and collaborative Marketing Analytics & Insights Manager to support their entertainment client's marketing performance optimization through data-driven strategies and effective agency coordination. In this role, you will be responsible for analyzing marketing/media performance, providing actionable insights, and implementing media mix optimization strategies. You will collaborate closely with internal teams and external agencies to support experimentation, build dashboards, and improve data pipelines. A critical part of the role involves serving as the primary point of contact for agency partners, ensuring alignment on data interpretation, reporting, and testing strategies. This is a 40-hour-per-week, 6-month contract. Our client is open to a fully remote contractor, but they do have a preference for candidates who can work hybrid onsite (1-2 days per week) in New York City or Los Angeles, CA. Key Responsibilities • Analyze marketing and media performance to provide actionable recommendations and support ad hoc analysis • Implement optimization strategies based on media mix model outputs and experimentation results • Create and maintain dashboards for internal teams and external agencies • Support experimentation and testing to improve marketing effectiveness • Serve as primary liaison for all analytics-related communications with agencies • Collaborate with data engineering to enhance marketing data pipelines and ensure integrity • Improve governance and consistency in data handling with agencies • Translate 3rd-party agency reports into internal insights, ensuring consistent interpretation of performance data • Implement an incrementality testing roadmap with agencies, leading optimization discussions with partners • Integrate agency data into tailored reporting frameworks • Manage incrementality testing with agency partners • Collaborate with internal marketing, data engineering, and external agency teams Qualifications • At least 3 years of experience in marketing analytics, media performance analysis or digital marketing • Previous experience at a consulting firm or a large, matrixed organization • Proven ability to analyze marketing/media data and extract actionable insights • Proven ability to create and maintain dashboards for a variety of stakeholders • Proven experience working with media mix models and implementing optimization strategies • Proven experience managing external agency partnerships • Familiarity with KPIs across paid media channels • Expert-level experience with Excel and SQL • Experience working with data visualization tools In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Email Your Resume In Word To Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also: sammy.realon@jobalert.creativecircle.com • Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : SR9-1876630 -- in the email subject line for your application to be considered. • • • Sammy Realon - Senior Delivery Strategist For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 09/08/2025 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle. ,